Summer 13

We continue to focus on premium quality and handpicked vintage fabrics for our Summer 13 collection.  The snap backs, 5 panel camp hats & custom patches reflect our 4th generation California roots.

Designed & Crafted in Los Angeles, Ca.

View Collection

Trust – Dirty Gold for The Ampal Creative

trust mix optima Trust   Dirty Gold for The Ampal Creative

Hailing from SD, the talented lads of Dirty Gold made us one hell of a mixtape for Friday the 13th weirdness. The mellow tempo is perfect for the muggy tropical weather we’re engaged in. Track list below.

Trust mix back Trust   Dirty Gold for The Ampal Creative

Download here

If you haven’t given their “Afro-beat / Experimental / Beach-Pop / Surf Pop” a listen, check out last year’s release – ROAR below.

Dirty Gold in Ampal Trust   Dirty Gold for The Ampal Creative

Grant and John (Lincoln not shown) in Old Man n Sea Camp and Kind of Blue camp hats.

Alabama Shakes live @ SXSW


“A staple of “Bands To Watch” lists far and wide, Alabama Shakes sure didn’t shrink under the open Texas skies during NPR Music’s 2012 SXSW showcase at Stubb’s on Wednesday night. Armed with a bright new batch of songs from the forthcoming Boys & Girls — not to mention booming, shout-along standbys like “Hold On” — lead singer Brittany Howard seemed to feed off a crowd 2,000 strong and packed to the exits. Commanding the spotlight with a generous set worthy of a headliner, Alabama Shakes ought to get used to playing for this many people in years to come…”

Sorry for lagging on posts lately, we’ve been in the lab working on FW12. This live set has been on repeat for the last week. Check out the original NPR post to download the whole set.

More updates soon.

S/S 12!!!

INTRO3 S/S 12!!!

We are excited to premier our Summer Collection. We searched the depths of Downtown Los Angeles to handpick a variety of vintage prints and other premium ingredients.  We have new versions of some of our classics and for the first time we are offering a selection of 5 Panel Camp Caps.

Another first is the option to preorder the hats through our webstore. Since we use a lot of deadstock materials, we are often limited to 100-200 pieces per hat and they almost always sell out. A lot of you requested this option and we will be offering 24 pieces per style for preorder to ship  5/23.

7 SEAS II snap3 S/S 12!!!

This is the SEVEN SEAS II. It is the new version of one of your favorites from last year, but we flipped the material to give it a faded vintage look.

AUGUSTA II Snap3 S/S 12!!!

The AUGUSTA II. We have received a ton of emails about last season’s Augusta. This version is a little more tonal and printed on linen, but we carried over the dull gold details for that Country Club vibe.

Five Oh Snap3 S/S 12!!!

The FIVE-OH.  Vintage Palm Print Linen upper with corduroy brim and button. Less than 120 made.

OLIVE ME Snap2 S/S 12!!!

OLIVE ME, born from another roll found buried under some of the most hideous floral prints out there. I love that the colorway and print are both military and tropical. Unfortunately only about 120 of these made as well.

Gmornin Baghdad Snap3 S/S 12!!!

G’MORNIN BAGHDAD – there are palm trees in the desert too. Vintage printed canvas upper, micro cord brim and button.

Reverse Snap3 S/S 12!!!

This is the REVERSE snap back. Voluptuous cowgirls, cacti & classic western elements.

OLD MAN N THE SEA snap3 S/S 12!!!

OLD MAN N THE SEA   “Give a man a fish and he will eat for a day. Teach him how to fish and he will sit in a boat and drink beer all day.”

FROTHIN Blue Snap3 S/S 12!!!

The newest colorway of our corduroy FROTHIN‘ snapback. Cone Selvedge Denim in the patch. The last three have sold out quickly.

RADIANT II snap3 S/S 12!!!

You’ve been asking for 2 years… The RADIANT II has been reborn in faded nylon with a puff print.

Ampal x Crap snap3 S/S 12!!!

CRAP EYEWEAR x AMPAL.  We grew up on the beach with the gents @ Crap. What was going to be our first colab ever, was finally perfected for this summer. More info coming soon.

Ampal x Marshall snap3 S/S 12!!!

BROTHERS MARSHALL x AMPAL  -  Chad and Trace are two legends in the making, bringing some flare into the otherwise eggy and dull LA surf world.  Vintage surf print with a french terry brim and button.  More info coming soon.

 

We know the strong profile of the snapback can be too much for some people so we are proud to introduce our 5 panel camp hats.  They have a lower profile and we kept them light weight for summer and packability.

 

7 Seas Camp3 S/S 12!!!

7 SEAS  - we are stoked to launch the new colorway of the 7 Seas print in the camp hat.

KIND OF BLUE CAMP3 S/S 12!!!

The KIND OF BLUE is probably my favorite of the camp hats.  Vintage woven tapa upper with a washed denim brim.

OLD MAN camp3 S/S 12!!!

OLD MAN N THE SEA  –  ”A bad day of fishing is better than a good day of work.”

Gmornin Baghdad Camp3 S/S 12!!!

G’MORNIN BAGHDAD  -  Palm trees have historically been symbols of victory, peace and fertility…

 

Please enjoy.

 

Zion Express

zion express07 sm Zion Express
Andy Carter of Pangea Speed has been creating motorcycles that transcend into gas powered art deco 2 wheeled streamliners. I first found out about Pangaea Speed when I stumbled upon their Triumph Speedmaster (final pic).
zion express06 sm Zion Express
This is the ZION EXPRESS Andy’s personal bike; the detail and execution are impeccable. All the bodywork is hand formed the old fashion way. It seems like it would be really easy for art deco elements to balloon into bulbous wide body panels, but the bike has the svelte profile of a lane-splitting chopper.
zion express05sm Zion Express
“Andy believes that it’s the small details that make a bike like this different, and you can see that ideology at play all over the Zion Express. The headlight lens in and of itself was a process many would have just sent out for or bought something pre-formed and re-shaped to fit. Andy, with the help of his father Ron, built a solid wood buck that perfectly fit inside the cowl and then proceeded to soften polycarbonate in the oven at home and hand-laid piece after piece over the buck until it came out perfect.” via Hot Bike

zion express08 sm Zion Express
The fluted tank piece leading into the completely clean rabbit bars might be my favorite part of the bike.

For more check out the PANGEA SPEED blog. Andy is working on a new bike for the Born Free show, I can’t wait to see what he comes up with.

02 03 2012 speedmaster 01 Zion Express
It would be better blogging to let you discover the Triumph SPEEDMASTER on your own, but I felt compelled to share.

the sun is shining

Happy Friday Ladies and Gents. In honor of a glorious summer weekend staring us down, I’d like to bring a few things to your attention.

SahGA v1 the sun is shining

Our friend and frequent Ampal contributor SURF AMBASSADOR HENDO has released his newest mixtape – The SAH-ga ch. 1 – Born in to the NuWave.
Crack a cold one and give it a listen. Once your in a proper mindset check out this Salon Acapulco clip.

Salon Acapulco is cruising up all the way from Guadalajara to blast off the return of our NO SHIRT / NO SHOES pool party with our friends at dFm.
No Shirt No Shoes Party Salon Acapulco Bareback DJs Colour Vision Burn Unit Tropicool The AMPAL Creative Bixel Boys Surf Ambassador Hendo sah AMPAL the sun is shining
What started as an attempt at some non douchy fun in the sun last summer quickly became THE summer pool party.

RSVP here

We hope to see you there.
Cheers to the summer.

TROPO MUPPETS in AMPAL


This made my day. Thanks to Junkals for sending this my way.
Screen shot 2012 03 30 at 3.41.36 PM TROPO MUPPETS in AMPAL

’93 ’til – SXSW II

Phesto Opio mighty souls of mischief 93 til 93 til   SXSW II
“Yo, what’s up, this is Tajai of the Mighty Souls of Mischief crew
I’m chillin’ with my man Phesto
My man A-plus, and my man Op, you know hes dope

But right now yo, we just maxin’ in the studio
We hailin’ from east Oakland, California
And, sometimes it gets a little hectic out there
But right now, yo, we gonna up you on how we just chill…”

Phesto & Opio – THE MIGHTY SOULS OF MISCHIEF
LEGENDS – ’93 til

Phesto in a Brown WAX ON

SXSW I


I’ve wanted to go to SXSW for the last few years.

I’ve never been to Texas, and in my post Coachella world, the idea of checking out a bunch of live music in random little venues sounded magical. Heading into Austin last week, I knew there would be a few unexpected highlights. For me the best surprise was walking into the Windish Showcase to see Lee Fields & the Expressions belting out one of the most powerful and heartfelt sets I’ve ever seen. It was the first time witnessing a real Soul performance and I’m now a firm believer.

PROJECT 10


Here’s a short overview of the PROJECT 10 tradeshow we participated in last month.
It’s the best show we’ve done, big thanks to the team at Project and everyone who came by the booth!