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This last Saturday we teamed up with our friends over at Dub Frequency to throw a tropical summer kick off at the rooftop pool of the Standard Downtown LA. We were launching our summer collection and DF was launching its summertime party series “No Shoes/No Shirts.” If that wasn’t enough, we had POOLSIDE making their LA debut, along with sets from Futurecop!, Fiero and Tropicool of Waves ≠ Raves fame providing an amazing soundtrack to the beginning of summer.
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POOLSIDE and Gomez Warren IV

By Friday we had over 700 rsvps and write-ups on Huffington Post and Flavorpill meant get there early. I tried to give everyone a heads up to get there at the start and my apologies if we were at capacity when you got there.

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Steezlord Pro Skater/Downtown Legend Patrick Melchar and friend.
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The SAH and friend getting frisky.
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Laurel, Ian and Matthew – part of the DF team/experts in festivities thanks for a great event!
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The best poolside attire had to be this man. Orange Docs, kilt, and an Axl airbrushed leather jacket!!!